If your healthcare or wellness practice is closed right now, you are not alone. 96% of small businesses are impacted by COVID-19. Half do not believe they can stay in business under these conditions for another three months. Due to mass layoffs, economic stagnation, taxes and accelerating unemployment, cash-strapped clients will defer all unnecessary expenses. While…
Asking for feedback is simple, but not easy. All of us crave to know how we measure up in this crowded world. Asking for patient reviews requires humility as well as an understanding of their importance. Knowing how to get patient reviews is critical for improving a clinician’s rating and care. A few clinicians and…
The internet is truly magic. But all magic comes with a price. And its price in healthcare is the hordes of internet trolls leaving bad patient reviews that puts Tolkien’s fiction to shame. These trolls are meaner than anything Bilbo encountered. It is impossible to avoid them. For example, even the very best restaurants in…
Search isn’t what it used to be. As Meddkit’s recent report points out, it’s no longer about keyword volume—it’s about how well your content meets the intent behind a question. Patients are still looking for care online—but now they’re asking tools like ChatGPT or Google’s AI-powered search assistant instead of scrolling through websites. That means…
Provider Spotlight: Avani Shah, Founder & CEO of Therapy Smarts 🧠💬🌱 In this Provider Spotlight, we sit down with Avani Shah, the passionate founder and CEO of Therapy Smarts—a thriving pediatric therapy practice dedicated to helping children reach their fullest potential through occupational, speech, and physical therapy. Avani shares her inspiring journey of launching Therapy…
