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Search isn’t what it used to be. As Meddkit’s recent report points out, it’s no longer about keyword volume—it’s about how well your content meets the intent behind a question. Patients are still looking for care online—but now they’re asking tools like ChatGPT or Google’s AI-powered search assistant instead of scrolling through websites. That means…
Provider Spotlight: Avani Shah, Founder & CEO of Therapy Smarts 🧠💬🌱 In this Provider Spotlight, we sit down with Avani Shah, the passionate founder and CEO of Therapy Smarts—a thriving pediatric therapy practice dedicated to helping children reach their fullest potential through occupational, speech, and physical therapy. Avani shares her inspiring journey of launching Therapy…